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December  2005 



 


In This Issue:

A Time of Love
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New Year's Card
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Online University Courses
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New Online Order Status Feature
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New Services Coming in Jan.
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Holiday Schedule
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Greeting Card Sales Tool


Don't forget to order a sales booklet to use in presentations to your customers.  Contact Customer Service by phone or email to order your copy.
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Check Your Order Status Online

You can check the status of all your orders from anywhere 24/7.  To establish your password, contact Lori at the lab.
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Meet Your Customer Service Rep:

Lisa Kersey

Lisa works  along with Janice to assist you with your orders.  Call her or send her an email.
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Sales Tip

The next few weeks will bring an increase in traffic through your studio. Be sure you and your employees get vital information on your clients while they are placing and picking up orders. Where Mom & Dad work, church and civic organizations they are active in, schools kids attend, family interests and hobbies, where grandparents live and whatever else you can think of to help get a handle on disposable income, and interests that might coincide with typical portrait opportunities.    

 Call Jim Swoap for help or send him an email.

   

 

A Time of Love

Regardless of your religious faith, Christmas is a special time of the year.  Yes, it is a time for giving and receiving gifts and spending time  with family and loved ones.  But, on a deeper level, it is a time of love and good will.  It is a time that brings out the very best that is within us.  For photographers and lab employees, it is the busiest time of the year and it is sometimes very difficult for us to keep the significance of this season in perspective.  My Christmas wish for  all of us is that, in spite of the bustle of the season, we are able to enjoy this special time by demonstrating that love and good will to all that we meet now and throughout the new year.  Merry Christmas! 
 -----Brooks Clayton, Mid-South Color Labs president.

New Year's Cards

Photo greeting cards are not just for Christmas any more.  As an additional source of revenue, promote your photographs year round by adding special occasion cards to your sales.  We offer designs for almost every event.  A special lower price applies when cards are created in WorkStream.  Click for more details and to view designs.  Or download templates for WorkStream to get started now.  (You may need to right-click on the link and choose "Save Target As".   Broadband connection suggested).  

Online University Courses for 2006

We are currently creating our course schedule for 2006.  Some of the courses will be selling wall portraits, color management, studio workflow, marketing and sales, in addition to WorkStream software training.  Complete details about  Mid-South's new Online University are on our website.  If you would like to suggest topics or express a preference of day and time, now is the time to do so.

New Online Order Status Feature

To make it easier to keep track of your lab costs, we now include a summary of orders shipped and the total of all invoices related to those orders on our Online Order Status.  (See sidebar article to sign up).  This total will appear at the end of each day, usually around 6:30 pm (Central Time) and will remain there for five days.  This summary is especially helpful if you use a credit or debit card each day.  

New Services Coming in January

In 2006, we plan to give special emphasis to helping you build your business and run your business more efficiently and profitably.  We are not quite ready to announce our plans yet, but please stay tuned......

Access Online Proofing from Your Website

If you have a website and use DigiProofs through Mid-South to host your proofing, you can now add a link so that your clients can  enter their password right on your website.  It's a great opportunity to have clients visit your site more often, expose prospective clients to your services and overall, look more professional.  To obtain instructions and the small amount of code necessary, send us an email.

Lab Holiday Schedule

Our last day to work before the Christmas holidays is Wednesday, December 21st.  We will reopen on Monday, January 2nd.  The complete schedule is online.  You may view and then download.  We will do all we can to accommodate your needs but request that you hold to this schedule.  

Online News

 Our goals are to keep you up-to-date on important lab issues and to provide tips and sales ideas.   If you have suggestions for this monthly publication, please let us know.  Thanks for your business.

 

Mid-South Color Labs Online News
Published by
Mid-South Color Labs, Inc
496 Emmett St.
Jackson, TN 38301
1-800/221-3920

 

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